Palm Beach County sees record tourism pace

A record-breaking 1.59 million people visited Palm Beach County during the third quarter of 2016, an increase of 8.2 percent over the same time period last year, county tourism leaders said Thursday.

(Getty Images)

(Getty Images)

Jorge Pesquera, president and CEO for Discover The Palm Beaches, the county’s official tourism marketing organization, said the county is on pace to welcome 7.2 million in 2016, exceeding last year’s record of 6.9 million.

“We’re on target to see more visitors than ever before,” Pesquera said. “This is a result of our multi-pronged sales and marketing strategies, the significant investment by our partners and collaboration with our sister Tourism Development Council agencies.”

Just over 1 million nightly hotel room bookings were sold in the third quarter, up 5.3 percent over the same time period last year, Discover said.